Find the podcast on iTunes/iPod. Read a full transcript or download a copy. Sponsor: VMware.

The latest BriefingsDirect end-user case-study uncovers how outerwear and sportswear maker and distributor Columbia Sportswear has used virtualization techniques and benefits to significantly improve their business operations.

We’ll see how Columbia Sportswear’s use of deep virtualization assisted in rationalizing its platforms and data center, as well as led to benefits in their enterprise resource planning (ERP) implementation. We’ll also learn how virtualizing mission-critical applications formed a foundation for improved disaster recovery (DR) best practices.

Stay with us now to learn more about how better systems make for better applications that deliver better business results with Michael Leeper, Senior Manager of IT Engineering at Columbia Sportswear, and Suzan Frye, Manager of Systems Engineering at Columbia Sportswear, in Portland, Oregon. The discussion is moderated by BriefingsDirect's Dana Gardner, Principal Analyst at Interarbor Solutions.

Find the podcast on iTunes/iPod. Read a full transcript or download a copy. Sponsor: VMware.