Wed, 5 August 2015
How Localytics Uses Big Data to Improve Mobile App Development and Marketing

The next BriefingsDirect big data innovation case study interview investigates how Localytics uses data and associated analytics to help providers of mobile applications improve their applications -- and also allow them to better understand the uses for their apps and dynamic customer demands.

Subscribe to the podcast on iTunes. Get the mobile app for iOS or Android. Read a full transcript or download a copy.

To learn more about how big data helps mobile application developers better their products and services, please join Andrew Rollins, Founder and Chief Software Architect at Localytics, based in Boston. The discussion is moderated by Dana Gardner, Principal Analyst at Interarbor Solutions.

Subscribe to the podcast on iTunes. Get the mobile app for iOS or Android. Read a full transcript or download a copy. Sponsor: HP.

Direct download: BriefingsDirect-How_Localytics_Uses_Big_Data_to_Improve_Mobile_App_Development_and_Marketing.mp3
Category:technology -- posted at: 12:20pm EDT